Alexander Eriksson

Founder, Smaklig

Alexander Eriksson is the founder and CEO of Smaklig. He founded Smaklig in 2026 and has worked with data-driven optimisation since 1998. He is the named author responsible for Smaklig’s UK meal-planning guides. His editorial work explains the assumptions behind example meals, shopping quantities and retailer information so readers can check what a guide covers before using it. The UK guides link to official sources for food and health information and distinguish general guidance from illustrative meal-planning examples. Alexander’s byline identifies editorial responsibility. It does not represent a medical, dietetic or food-safety qualification, a clinical review, or personal testing of every UK supermarket service. The guides provide general information and do not offer individual medical or nutrition advice.

These are editorial planning examples. Each guide states its own meals, portions and ingredient assumptions. The recipes have not been kitchen-tested, and the guides do not offer personalised nutrition or allergy advice.

Our method explains how official food-safety sources, assumed pack sizes and AI assistance are handled. The guides do not claim a professional clinical review or first-hand supermarket testing.