Founder & CEO
Alexander Eriksson
Named author of Smaklig’s UK meal-planning guides. His byline identifies editorial responsibility, not a clinical qualification or food-safety review.
About Smaklig · People
The people behind Smaklig
Smaklig was founded in Sweden. Smaklig Labs AB publishes this UK editorial site, with Alexander Eriksson named as author of its meal-planning guides.
About Smaklig UKMeet the founders
The roles below describe the Swedish company. They do not imply that each person reviewed every UK guide.
Co-founder & CFO
Hans Hammar
Works on Smaklig’s company finance and business planning. His company role is separate from the individual UK guide byline.
Co-founder & CMO
Pernilla Nilsson
Works on communication and how Smaklig presents food and health. The UK guides do not claim a personal review by her unless one is documented.
How the UK guides are prepared
Guides state their meal, portion, ingredient and shopping assumptions. Sources and corrections are explained in our editorial method. AI assistance and untested recipes are disclosed; this is general planning information rather than personal nutrition or allergy advice.
Smaklig Labs AB is based in Sweden. A UK website does not mean the company has a UK office or that the founders have personally tested every British supermarket service.